Launching a small business is exciting, but marketing it on a budget can feel like the challenge. Don't fret! There are plenty of affordable digital marketing strategies that could help you engage potential customers and grow your business. Start by creating a strong online profile with a website and social media pages. Share helpful content that h

As a marketer looking to improve sales your company needs a well-designed sales funnel. What exactly is this marketing tool? In simple terms, a sales funnel refers to the journey that a potential customer goes through from their initial engagement with your brand, until they convert into a paying customer. Building your sales funnel involves a str